Green gold for Paraguay

I just stumbled upon a stevia related news article on France 24's international news channel:

Paraguay is hoping a small herb that is not trafficked, addictive, or even fattening, could prove to be the real deal that the food industry has been waiting for. […]
“Coca-Cola's announcement has sparked a giant interest,” said Nelson Gonzalez, head of the stevia chamber of commerce, a trade group of producers under the aegis of Paraguay's ministry of industry.

Read it all^※.